A lively, sustainable strategy! · A lively, sustainable strategy! ·
TPF is committed to sustainability in the canton. One strategy, 5 goals and numerous measures. A simple film wasn't enough... we needed a campaign!
Based on a strong and relevant graphic universe, the campaign illustrates TPF's vision of the future: We added a dynamic and colourful storytelling to the photos that were taken throughout the canton.
We invite you to discover all the produced content and also to watch the film again and again. We have included lots of references and funny details.
The visual concept and the tone of the film are the anchor point for the production of relevant and coherent visuals for the campaign: Long, short and silent films, capsules for the web, all in 2 languages in several sizes to be used on social medias, as well as posters and flyers.
